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Social Media Marketing for Business

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Emily Potts

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February 4, 2015

5 Ways To Keep Your Email List Engaged After The Contest Is Over

February 4, 2015 | By | No Comments">No Comments

Imagine this: Your latest contest has drawn to a close and you’re thrilled with the number of leads you’ve collected. You email out an awesome offer, excited to earn revenue from the list you just built.

The next day your excitement disappears when you open your email service dashboard. Only a small percentage clicked through to your site. A lot of leads unsubscribed from your list. OUCH.

The truth is that building your list is only one half of the equation. While it is critical to gather a list with as many leads as possible, what you do with those leads is just as important to growing your business.

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Matthew Woodward

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February 2, 2015

How To Advertise On Facebook – Revealing My Facebook Marketing Strategy

February 2, 2015 | By | One Comment">One Comment

I have spent a fair amount of time learning how to advertise on Facebook properly with lead generation in mind as part of my wider social media marketing strategy.

I’ve spent a good chunk of cash experimenting with this and today I’m going to share everything I have learnt with you step by step!
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Megan Ritter

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January 26, 2015

Clever Remarketing Tactics For Facebook Audiences

January 26, 2015 | By | No Comments">No Comments

In the modern age of social media marketing, it’s easier than ever to target incredibly specific audiences with your ads. Thanks to this technology, remarketing campaigns have become incredibly popular, allowing businesses to reach out to customers that they might have otherwise missed. Instead of delivering ads to a wide variety of people who may or may not be interested in what you have to offer, you can make sure that your message reaches the right viewers from the start.
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Adele Halsall

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January 22, 2015

What Marketers Need to Know About Facebook’s Planned News Feed Changes

January 22, 2015 | By | 10 Comments">10 Comments

It’s probably come to all of our attention by now that Facebook is no longer playing nice when it comes to marketing. Not only is the social platform becoming more independent by the day (vowing to create its own search tool in place of Microsoft’s Bing), it’s also taking more control over how content is compiled and optimized.

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Dennis Yu

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January 21, 2015

If You Want to Be a Successful Marketer, You Have to Make It about THEM

January 21, 2015 | By | No Comments">No Comments

You’re a busy small business marketer.
You’re no nonsense and care about sales– no time for fluff.

So you have post after post on the social networks trying to drive direct conversions.
Yet these don’t seem to work.

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Peyton Watkins

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January 20, 2015

5 Must Haves For A Successful Facebook Campaign

January 20, 2015 | By | One Comment">One Comment

Running a Facebook campaign is simple, but there are several key elements you should give a little extra attention to in order to ensure success. Just like meeting people, a first impression is everything with a campaign to get people interested in learning more.
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Nathan

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August 8, 2014

Facebook Bans Like Gates on Fan Pages

August 8, 2014 | By | 7 Comments">7 Comments

Yesterday, Facebook announced that they are banning like gates on fan pages starting on November 5th, 2014.

These are the changes to platform policy as articulated by Hashdeep Singh, a Software Developer at Facebook: Read More