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Social Media Marketing for Business

Heyo Blog - Page 47 of 77 - Social Media Marketing for Businesses

Cas McCullough

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July 29, 2013

How to Make Your Users the Stars in Your Brand’s Show with Instagram Videos

My kids and I just returned from a 3000km road trip from Brisbane to the Snowy Mountains and back again.

Just as we were about to hit the road, Facebook announced the new video feature on Instagram – Instagram Video.

What a prime opportunity to road test (pardon the pun) this new feature!

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Jim Risner

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July 28, 2013

Heyo Release Notes 2.0.5 – New Layout Based Templates + Keyboard Shortcuts

July 28, 2013 | By | 2 Comments">2 Comments

Layout based templates, keyboard shortcuts, theme filters and much more. Keep reading for the full list of this weeks updates.

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Scott Dylan

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July 26, 2013

5 Instagram Tips for Local Businesses

July 26, 2013 | By | 6 Comments">6 Comments

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Instagram has been the darling of social media for the last few years.

It’s a simple concept. The app allows anyone to create great looking digital photographs.

There are preset filters that can make even the most regular photo look unique and professional. People have really been drawn to the web app with more than 100 million users.

Anytime you get that many people in one place there will be businesses paying attention.

With Instagram, the real opportunity could be with how local businesses use the app.

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Chris Horton

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July 25, 2013

New Study: The Widening Digital Gap between the Consumer and Marketer

July 25, 2013 | By | No Comments">No Comments

The majority of marketing studies tend to focus on either the consumer or producer (business) side of the equation, essentially only telling half of the story. I tend to prefer a more holistic approach. Such is the case with a newly released study by the Economist Intelligence Unit (EIU) and Lyris analyzing the differing perceptions among marketing executives and consumers regarding the effectiveness of various marketing channels.

The study finds significant gaps in perception regarding how consumers prefer to engage with brands, what influences their purchase decisions, and how they view privacy. It also highlights an emerging trend in marketing: the mass adoption of the internet, mobile and social is creating a tech-savvy consumer that has an almost organic relationship with technology.

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Plume & Post

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July 24, 2013

5 Facebook Do’s and Don’ts Your Business Can’t Miss

July 24, 2013 | By | One Comment">One Comment

To help you navigate Facebook for business we put together some simple Facebook Do’s and Don’ts. To make sure you don’t miss out any future Do’s and Don’ts, follow us on Pinterest or join our email list (fill out the form on the right). Enjoy!

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Don Caprio

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July 23, 2013

The 10 Best Image Editing Apps for iPhone / iPad / iPod touch (Free & Paid)

July 23, 2013 | By | 12 Comments">12 Comments

To a lot of people, a smartphone does most of the things they’re supposed to do on their personal computers. I, for example, use my iPhone for gaming (something I hardly do when I’m on PC), taking great pictures and editing photos, organizing my calendar and much more. Even if you don’t use all the functions on your iDevice, the camera is something most of us use all the time.

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I do take lots of pictures and if you’re like me, I’m pretty sure you must have a couple of image editing applications on your iPhone, iPod Touch or iPad. Having tried a lot of image editing apps in App Store, some paid and others free, here is a list of the 10 best image editing apps I’ve personally used on my device.

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Pratik Dholakiya

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July 22, 2013

3 Reasons the Social Media Fad is Already Dying (and why it’s Not Bad News for Marketers)

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Facebook is growing, but only in developing markets. In the US, Facebook lost 6 million users in just one month. It lost 9 million in the past half year, and an additional 2 million in the UK over the same time period. This isn’t new, either. About this time last year, studies started reporting a declining interest in Facebook among teens and young adults as they started spending less time on the site.

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The slack isn’t being picked up by other social networks, either. Teens seem less interested in social media altogether. Even Instagram, if it even counts as a social network, has only managed to hold steady. Pinterest has seen slight growth, but that is likely because of its rural appeal.

Teens have expressed interest in new networks like Wanelo, Vine, Snapchat, and Kik, but any growth here is far too small to make up for the losses other networks are experiencing.

Why is interest in social media declining, and what does this mean for internet marketers?

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