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Social Media Marketing for Business

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Nathan

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June 5, 2013

Live Coverage of AllFacebook Conference

June 5, 2013 | By | No Comments">No Comments

9-9:30am, Morning Keynote: How to Navigate Facebook’s Redesigned News Feed and Still Reach Fans (moderator: Justin Lafferty)

Jordan Viator Slabuagh: Content is huge part of discovery equation. What we do know about the edgerank algorithm is that Facebook will constantly measure demographics, reactions, positive feedback, negative, targeting and narrowcasting are now all part of strategy. Goal is to stop in newsfeedtracks to take an action and create a signal. This perpetual cycle starts with understanding audience.

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David Rodnitzky

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May 17, 2013

[INFOGRAPHIC] How Friends’ Facebook Recommendations Affect Purchasing Decisions

This is a guest post by David Rodnitzky, founder and CEO of PPC Associates, a digital marketing firm based in the Bay Area and downtown Chicago.

Tons of advertisers are using Facebook’s social networking to push their products. We figured we’d give a little demographic breakdown of just how important friends’ Facebook recommendations are to folks making purchasing decisions. Enjoy!

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Bill Ross

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April 19, 2013

Facebook: Best Days To Post, Segmented By Industry [Infographic]

April 19, 2013 | By | 9 Comments">9 Comments

Ever wonder what the best days to post on Facebook are? Well one thing to note is that each industry is different.

The infographic below by LinchpinSEO breaks out the best days to post on Facebook as it relates to each primary industry type. The graphic also includes stats for other Facebook metrics to help you increase engagement by posting during your users highest engagement peaks.

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Dennis Yu

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April 12, 2013

Why Your Facebook Ads Absolutely Stink

April 12, 2013 | By | 11 Comments">11 Comments

For the last 6 years I’ve run ads on Facebook (yes, all the way back to Facebook Flyers in early 2007), and it was fun to go head-to-head against traditional PPC players.

They would create hundreds and hundreds of ads meticulously over days, just like they’d do on AdWords, while I’d just create one ad in 10 minutes.

We’d wallop them every time.

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Shane Johnston

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April 11, 2013

The 7 Most Important Tactics to Launch a Successful Facebook Contest

April 11, 2013 | By | 3 Comments">3 Comments

They all Laughed at our tiny business when we Launched a Facebook Contest until we added 900 New Fans in Less Than 4 weeks and booked our little establishment solid for 3 days straight  …Now they’re all knocking on the door wanting to know how we did it!

The number one thing to understand is that it’s NOT about the technology (sorry Heyo).  Well, there is one very important component of the technology too, but more on that later.

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Nathan

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April 5, 2013

Using Facebook Contests to Double Your Email List

April 5, 2013 | By | 3 Comments">3 Comments

You’ve heard this before: “If you have no list, you have no business”.

I’m here to tell you whoever you heard that from is right. Building your email list is critical to building a strong relationship with your potential and current customers.

Keep reading to learn how to double your email list using Facebook contests…

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Jim Risner

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April 4, 2013

BREAKING: Zuckerberg Reveals HTC First Phone with Facebook Home for OS

April 4, 2013 | By | No Comments">No Comments

The swirling rumors about a “Facebook Phone” have finally come to fruition. Facebook unveiled an impressive mobile product line complete with Facebook ‘Home’ the UI/OS for HTC ‘First’ an AT&T compatible and affordable phone.

We spend our lives sharing and connecting on mobile devices. What would it feel like if phone’s were designed around people and not apps? Facebook asked, and answered that exact question today with the release of Facebook ‘Home’ and HTC First.

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