September 24, 2013 | By Amra Tareen | One Comment">One Comment
Facebook’s more than one billion active users equal an enormous captive and potentially lucrative audience for entrepreneurs. The promise of commerce on the platform, however, has been hindered by Facebook’s flawed and thankfully now defunct Credits program.
September 16, 2013 | By Nathan | 9 Comments">9 Comments
On August 26th, Facebook updated its promotions guidelines to allow brands to run Facebook contests on their Fan Page Timelines.
With these new Facebook promotion guidelines, brands can now accept “contest entries” by asking fans to like, comment, or message the page.
While this is a huge opportunity to drive brand engagement, many businesses are struggling to come up with Facebook contest ideas for their fan page timelines.
While several Facebook app companies launched the ability to export a .csv of likes and comments, we heard business owners asking for pre-made Facebook contests that would work on any brands timeline.
September 4, 2013 | By Dennis Yu | One Comment">One Comment
Mashable reports that Facebook spam is a $200 million a year business. 4% of Facebook page posts are spam (hard to define), while 70% of email is spam.
Short answer: On Facebook, you can’t send messages to people you don’t know. But you could email millions of people, since context is not required.
August 27, 2013 | By David A. George | 46 Comments">46 Comments
Heyo is excited! The changes Facebook announced regarding their promotional guidelines, allowing fan page contests within the Timeline, align well with Heyo’s mission to make the lives of small and medium sized business owners easier.
August 27, 2013 | By Tim Senft | One Comment">One Comment
Recent studies show that privacy concerns are very much on the minds of Facebook users. Part of being a responsible member of any online community is educating yourself and your loved ones on how to properly configure the privacy and security settings offered by the platform. The fact that Facebook has a billion members, and some are out to hack, scam and victimize others makes the issue even more pressing.
Our goal was to create a guide that Facebook users could reference to help them set up their privacy and security controls quickly, easily and appropriate for their comfort level of sharing.
August 20, 2013 | By David A. George | 5 Comments">5 Comments
“Baby, if you were words on a page, you’d be what they call fine print.”
We’ve all struck out with cheesy pickup lines – breaking the ice can be tough. Especially on Facebook.
But you can breathe easy, because it’s actually a little easier than you might think.
Let’s start with some ways to attract Likes to your page, then wrap up with some strategies on keeping users engaged…
August 13, 2013 | By David A. George | 3 Comments">3 Comments
When I post on Facebook, what actually happens? Do all my fans see it? Do I need a certain amount of engagement first? I mean – there have be some rules to this thing, right?
Well, in the past, these questions have been governed by what was known as Facebook’s EdgeRank. This is just a big fancy word for the math equation used to determine what we see or don’t see in our Facebook News Feed.
But not anymore! Facebook is pulling a little switcheroo on how their News Feed works – so we better start taking some notes.
