August 1, 2013 | By Nick Edouard | No Comments">No Comments
As a close observer may well spot, we’re slightly obsessed with B2B storytelling here at LookBookHQ. Why is storytelling important for B2B marketers? What does it really mean in 2013? How does a B2B marketer improve his or her storytelling?
These are just some of the questions that we grapple with on a daily basis.
July 30, 2013 | By Jessica Fritsche | One Comment">One Comment
70% of B2B marketers use a form of online video with their overall strategies. The science behind it is simple; we as humans naturally relate to voices, faces and movements. And how exactly does that mean dollars for your business?
Cue this infographic, which breaks down why video is vital to your marketing strategy.
July 20, 2013 | By Jessica Fritsche | 4 Comments">4 Comments
Whether on the rocks, shaken, or stirred, combining the right ingredients in the right channels is essential to a solid content strategy and successful SEO tactics.
July 13, 2013 | By Great Business Schools | No Comments">No Comments
In the blizzard of new social networks and apps that come out daily, one thing stands true. The giant in social networking is still Facebook.
1 out of every 5 page views online are on Facebook.
As a smart marketer, you understand how important it is to understand audience behavior on Facebook, so you can optimize your efforts. This infographic gives a demographic breakdown of who’s using the platform and precisely how they use it.
July 9, 2013 | By Jessica Fritsche | One Comment">One Comment
The Beatles are quite possibly the most influential pop culture icons in history. Their music has reached millions ‘Across the Universe’ and stood the tests of major shifts in the music industry and more importantly, time.
Over the weekend, The Beatles very own Ringo Starr celebrated his 73rd birthday. In his honor, we bring you this special infographic to see what the Beatles can teach us in the internet age about content marketing.
July 1, 2013 | By Jessica Fritsche | 3 Comments">3 Comments
For years brands have been telling stories to attract and retain customers. Believe it or not, this practice known to many as ‘content marketing’ has been around as long as us humans have.
Since the first signs of custom publishing found in cave paintings to the internet content we’re used to in the the 21st century, understanding how content marketing has developed over the years is important in channeling your creativity to push the practice forward. Read More
June 27, 2013 | By Chantelle @ Fat Mum Slim | 5 Comments">5 Comments
The new updates to Instagram video have changed the way businesses will market to get more instagram followers on the platform. In order to keep up with the trends, you need maximize your efficiency within the interface. Like all software, there are tricks-of-the-trade that you would never know without having someone show you the ropes. In this infographic, you’ll find fourteen nifty tricks to help you become an Instagram expert, and get more instagram followers.
