How a Ski Resort Hit 30 percent Email Conversion Rate via Facebook

If you’re interested in getting more likes, capturing more emails, and driving a 30% email conversion on your Facebook contests, keep reading.

On January 17, Heyo customer and CEO of Out and About Marketing, Milena Regos, launched a Facebook contest for her client, Squaw Valley Ski Resort. Squaw Valley wanted the contest to drive additional likes for the page in addition to capturing fan emails.

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5 Steps to Running a Successful Facebook Contest

Have a Facebook fan page? Looking for an easy way to engage fans and turn “likes” into leads? One way to convert “likes” into email opt-ins is to create and run a Facebook contest. Contests are an excellent way to generate virality and build your email list. Whether you are running a random draw Facebook sweepstakes or a voter-based video contest, Facebook contests can generate more buzz and create strong brand awareness via social media. Read More

Introducing the Heyo Pinterest Template

We here at Heyo are thrilled to announce the new Heyo Pinterest Template! This new Social Template is fired up and ready to sync your vibrant Pin Boards directly to your Facebook fan page! Click here to try it out for yourself.

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How A Bedding Company Got Comfy With Facebook Using a Refer a Friend Campaign

Meet Kelly DiNisco. Kelly is the Digital Marketing Manager at Rachel Ashwell Shabby Chic Couture. She was looking for a way to generate additional engagement on the brand’s Facebook page.

Here’s the thing; Kelly did not want to spend money on advertising. She set out to create a self-sustaining referral campaign to achieve this goal. As a Heyo customer, Kelly had access to professionally designed contest templates to help her do just that. Read More