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Social Media Marketing for Business

Christina Sullivan, Author at Heyo Blog

Meet Christina Sullivan

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Christina Sullivan

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December 16, 2015

How Trind’s Holiday Campaign Converted at Over 30%

December 16, 2015 | By | No Comments">No Comments

Looking to grow your email list for your business? Running a Facebook contest is a great way to do so, especially when you have an active and engaged audience.

That’s exactly what Trind did leading up to the holidays. Read on to see how they launched a successful social giveaway app.

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November 9, 2015

The Top 10 Content Curation Tools You Should Be Using

November 9, 2015 | By | 5 Comments">5 Comments

Content Curation

Curating content is a great way to position you and your business as the go-to expert in a certain industry by sharing the best-of-the-best content with your readers.

If you’re just using Google right now and struggling to find top content, never fear! There are plenty of tools out there to help you collect relevant and interesting content to share.

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November 3, 2015

7 Things Top Marketers Do After Publishing a Blog Post [Free Downloadable Checklist]

November 3, 2015 | By | 2 Comments">2 Comments

Christina_AfterBlogPost-01

You just spent hours writing a new blog post and hit the big “publish” button. Now what?

If all you do is publish your post, the only people likely to see it are those who subscribe to your blog or check it regularly – most likely a small portion of your potential audience. Follow the seven strategies below after publishing a blog post to ensure you don’t leave out the “marketing” from your content marketing.

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October 16, 2015

10 Tools to Organize Your Life

October 16, 2015 | By | 2 Comments">2 Comments

Christina_Organize-01

Believe it or not, 2015 is winding down to a close. This is a great time to reevaluate what’s working and what’s not working for you in terms of personal organization. So I thought, what better time to share a list of tools to organize your life?! While that perfect tool to get and stay organized may vary for each individual, depending on your needs, the following list covers 10 tools that I think you’ll find incredibly useful.

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September 16, 2015

Should your business be spending time on Facebook? Experts weigh in.

September 16, 2015 | By | No Comments">No Comments

Christina_FacebookRoundup-01It’s hard to believe Facebook has been around for 11 years now. Since its days as “thefacebook.com” this social network has continually evolved. Over 40 million small businesses now have pages on Facebook – but should yours? And if you aren’t active on Facebook, what could you be missing out on?

Read on to find out what some of the industry’s top experts think.

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February 2, 2015

6 Ways to Give Your Website a Visual Refresh

For plenty of small businesses, the design of your website may be towards the bottom on your list of priorities. It’s fully functional and gets the job done – so why spend valuable time on the design when you have so many other things to tackle? How’s this for a reason:

50millisecondsquote-01

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December 17, 2014

5 Easy Steps to Implement Your Brand Across Your Social Networks

December 17, 2014 | By | 9 Comments">9 Comments

How do your customers perceive your business? This perception – based on both fact (e.g. It’s a bicycle shop) and emotion (e.g. It’s socially responsible) – is what defines your brand. Or, as the founder of Amazon puts it:

Branding Quote from Jeff Bezos

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