August 8, 2014 | By Nathan | 7 Comments">7 Comments
Yesterday, Facebook announced that they are banning like gates on fan pages starting on November 5th, 2014.
These are the changes to platform policy as articulated by Hashdeep Singh, a Software Developer at Facebook: Read More
July 23, 2014 | By Nathan | 9 Comments">9 Comments
It’s clear why less people are seeing the updates you post on Facebook. During the World Cup, your content was competing for news feed space with 3 billion engagements generated solely from the tournament.
There are now over 1.28b people and 30m brands using Facebook each quarter. With increased competition for exposure, businesses, especially small businesses with a smaller ad budget, are going to have to get creative to continue expecting exposure from the social network. Read More
January 17, 2014 | By Jasmine Henry | One Comment">One Comment
2011 was the year of social media, 2012 was the year of content marketing, and 2013 was the year where these two factors convened. But what does 2014 hold in store for inbound marketing professionals?
November 5, 2013 | By Ken Myers | One Comment">One Comment
Business is booming. You’ve created a slick and sophisticated website. Your mobile site has a solid purpose and positive traffic. Yet for some reason your social media presence continues to languish.
November 4, 2013 | By Megan Totka | No Comments">No Comments
Marketing isn’t always easy. Sometimes, it takes a great deal of concerted effort to deliver a message to your audience exactly the way you want to. Between crafting attention-grabbing copy, finding the right method for delivery (email, website ads, or direct mail, for example) and using the perfect image that speaks to your brand, marketing can be a lot of hard work.
September 24, 2013 | By Amra Tareen | One Comment">One Comment
Facebook’s more than one billion active users equal an enormous captive and potentially lucrative audience for entrepreneurs. The promise of commerce on the platform, however, has been hindered by Facebook’s flawed and thankfully now defunct Credits program.
September 11, 2013 | By Amy Birch | 2 Comments">2 Comments
Very often, brands do not integrate their email marketing and social media strategies. When brands do include social icons in their emails, they’re often placed in either the header or the footer of the template. This positioning has very little impact on your email performance, as contacts have become accustomed to the placement of these icons.
