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Social Media Marketing for Business

Social Media Archives - Page 8 of 33 - Heyo Blog

Maria Elena Duron
2

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January 29, 2015

Business StrategyMarketingSocial Media

7 Ways to Take Charge of Your Online Reviews

January 29, 2015 | By | 2 Comments">2 Comments

Social media is touted as the perfect conduit for word of mouth. And, it is. With speed, reach, consumer opinions, and choices, likes and dislikes are quickly communicated.  Understanding that word of mouth is a double-edged sword and can be both positive and negative. Managing the message takes preparedness on both fronts.

Most business and even marketing experts are ill equipped or prepared to actively manage reviews.  Many feel that there’s not much you can do to control reviews. Others have the misconception that managing reviews means crafting or buying fake reviews from review farms that provide no value to the business or end consumer.
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Megan Ritter
0

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January 26, 2015

All BlogFacebookSocial Media

Clever Remarketing Tactics For Facebook Audiences

January 26, 2015 | By | No Comments">No Comments

In the modern age of social media marketing, it’s easier than ever to target incredibly specific audiences with your ads. Thanks to this technology, remarketing campaigns have become incredibly popular, allowing businesses to reach out to customers that they might have otherwise missed. Instead of delivering ads to a wide variety of people who may or may not be interested in what you have to offer, you can make sure that your message reaches the right viewers from the start.
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Adele Halsall
10

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January 22, 2015

All BlogContent MarketingFacebook

What Marketers Need to Know About Facebook’s Planned News Feed Changes

January 22, 2015 | By | 10 Comments">10 Comments

It’s probably come to all of our attention by now that Facebook is no longer playing nice when it comes to marketing. Not only is the social platform becoming more independent by the day (vowing to create its own search tool in place of Microsoft’s Bing), it’s also taking more control over how content is compiled and optimized.

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Dennis Yu
0

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January 21, 2015

All BlogMarketingSocial Media

If You Want to Be a Successful Marketer, You Have to Make It about THEM

January 21, 2015 | By | No Comments">No Comments

You’re a busy small business marketer.
You’re no nonsense and care about sales– no time for fluff.

So you have post after post on the social networks trying to drive direct conversions.
Yet these don’t seem to work.

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Peyton Watkins
1

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January 20, 2015

FacebookHeyo ProductsSocial Media

5 Must Haves For A Successful Facebook Campaign

January 20, 2015 | By | One Comment">One Comment

Running a Facebook campaign is simple, but there are several key elements you should give a little extra attention to in order to ensure success. Just like meeting people, a first impression is everything with a campaign to get people interested in learning more.
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Pam Neely
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November 24, 2014

All BlogContent MarketingFacebook

25 Ways to Sync Email Marketing with Facebook

November 24, 2014 | By | No Comments">No Comments

Have you ever heard Jay Baer’s discussion about how email is like Madonna and Facebook is like Lady Gaga? It’s an interesting analysis of how what’s old is new again. It’s also a helpful mindset for developing a marketing strategy that leverages two of the biggest stars of digital marketing.

Here are the fundamentals of email vs. Facebook as Madonna vs. Gaga. Both do fundamentally the same thing: They help you to stay in front of your audience. Email has been doing this for decades, much like Madonna. Facebook is a relative newcomer with some different features, but is essentially the same thing – much like Lady Gaga.

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Pratik Dholakiya
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July 15, 2014

Social Media

Improve Brand Perception by ‘Socializing’ Your Website

July 15, 2014 | By | No Comments">No Comments

Brand perception is driven by consumer experiences with and opinions of your company. A positive brand perception gives your customers a reason to choose you over your competition. Even if your business offers a great product or service, you still need to strengthen and manage your brand perception. Read More

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