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Social Media Marketing for Business

All Blog Archives - Page 15 of 47 - Heyo Blog

Susan Gilbert
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November 13, 2015

All BlogContent MarketingMarketing

Craft Your Mobile Content Marketing Strategy

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Mobile Content

Is your content reaching its full potential?

How would you like to greatly increase your subscribers?

Mobile has taken off in the last few years to become a dominant force for both businesses and customers who are searching for information and making purchases. Even though you might have a great suite of articles on your website, not all of these are reaching this audience unless they are tailored to this very unique platform.

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Matt Baglia
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November 12, 2015

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7 Productivity Hacks to Supercharge Your Staff [Infographic]

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Productivity Hacks

In an ideal world, employees would always perform at their highest potential. They would constantly be cranking out top notch material, and never need any additional guidance. Now, that might be an ideal situation, but that’s definitely not realistic. Our team over at Slicktext.com recently released this helpful infographic, “Supercharge Your Staff! 7 Hacks That Put Productivity into Overdrive.”

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Pam Dyer
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November 10, 2015

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Optimize Your Posts on LinkedIn, Facebook, Twitter, Pinterest and More

November 10, 2015 | By | No Comments">No Comments

Pam_Optimize-01

Creating great content isn’t enough.

If you want people to share it, you must consider the dynamics of each of your social networks and optimize your posts for each. This will maximize sharing and help you build your brand, engage with your target customers, create brand ambassadors, and ultimately improve lead acquisition and sales. Failing to polish your posts means that your content won’t be shared as much, limiting your ability to grow your audience.

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Susan Gilbert
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November 6, 2015

All BlogEmail MarketingMarketing

5 Ways to Craft a Winning Email Campaign

November 6, 2015 | By | 2 Comments">2 Comments

Email Campaign

Despite what you might have heard – email marketing is still alive, well and still a top performer in your marketing toolbox.

However, in an era of powerful spam filters, new rules, and mobile devices this can be more of a challenge than it was years ago. I’ve got you covered though with 5 tips that will show you how to create successful email campaigns.

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Pam Dyer
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November 5, 2015

All BlogSocial Media

How to Foster a Cohesive Social Media Brand

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Cohesive Social Media Brand

Are you using social media marketing to extend your brand’s reach?

If so, you’re probably using more than one platform. Twitter and Facebook are the most prominent social networks, but others like Pinterest, Google+, LinkedIn, YouTube, and Instagram are very valuable channels as well. When you’re managing multiple profiles, it’s vital to present a cohesive and consistent brand message across all of them. If not, you run the risk of creating brand confusion and disseminating mixed messages to your audience.

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Christina Sullivan
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November 3, 2015

All BlogContent MarketingMarketing

7 Things Top Marketers Do After Publishing a Blog Post [Free Downloadable Checklist]

November 3, 2015 | By | 2 Comments">2 Comments

Christina_AfterBlogPost-01

You just spent hours writing a new blog post and hit the big “publish” button. Now what?

If all you do is publish your post, the only people likely to see it are those who subscribe to your blog or check it regularly – most likely a small portion of your potential audience. Follow the seven strategies below after publishing a blog post to ensure you don’t leave out the “marketing” from your content marketing.

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Brad Friedman
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November 2, 2015

All BlogContent MarketingMarketing

A Content Marketing Metric Your CEO Will Love

November 2, 2015 | By | No Comments">No Comments

Content marketing metric

Over the past several month’s I’ve written a number of posts on the importance of content marketing. There’s no question that in the world we live in today, content, quality content, has to be part of your digital marketing strategy. Brands are constantly competing for attention in a crowded marketplace. And, CEO’s are constantly looking for the ROI in their marketing.

No question that we’re in a daily battle to get attention for our business. When it comes to producing attention-grabbing content, a great place to start is with the headline. Then, the challenge is to keep the reader reading. But you can’t do that if you don’t get their attention in the first place.

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