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Social Media Marketing for Business

SEO Archives - Page 3 of 3 - Heyo Blog

Sam DeBord
8

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April 17, 2013

GoogleSEO

How to Setup Google Authorship for Personable SEO

April 17, 2013 | By | 8 Comments">8 Comments

You’ve probably seen more and more pictures of writers showing up next to search results.  Google has implemented an Authorship Markup tool that allows writers to identify themselves to the search engine by linking their online works to their Google+ profiles.

This allows for a blog, article, or website to stand out from the crowded search results with a picture of the writer inserted next to its description.

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Cas McCullough
0

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March 28, 2013

Content Marketing

The Content Marketing Cardiology Cycle that Could Save Your Business

March 28, 2013 | By | No Comments">No Comments

Do you know what content marketing is and why it could save your business? If not, this post is for you.

Content Marketing is not a gimmick or a fad. In fact, it’s been around since the printing press was invented. It just wasn’t called that back in the time of Chaucer. Content is information, and marketing is merely a means to share that information so that the right people see it.

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Marcus Sheridan
6

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March 27, 2013

Content MarketingSEO

Local Business SEO + Content Marketing Strategies No One is Talking About

March 27, 2013 | By | 6 Comments">6 Comments

Ever since Panda and Penguin, local SEO has become more and more of a challenge for businesses. Not only do they need to target what is in some cases many location-based keywords, but they need to do it without sounding like they’re schlepping Google with an abundance of out-of-place local search phrases. Truth be told, the information that I’ve seen around the web on this subject of how to combine SEO with Content Marketing (Search Content Marketing) on the local level is seriously lacking. Read More

Elisa Gabbert
1

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March 19, 2013

Content Marketing

50 Things Every Content Marketer Should Know

March 19, 2013 | By | One Comment">One Comment

Fancy yourself a content marketer, or want to become one?

Here’s a big fat list of the content marketing skills and tactics you should know before you apply for that content marketer job or update the title on your business cards.

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Jeffrey Vocell
8

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March 8, 2013

GoogleMarketing

12 Google+ Communities For Marketers

March 8, 2013 | By | 8 Comments">8 Comments

According to a GlobalWebIndex report, Google+ is now the second most used social platform, beating even Twitter and LinkedIn.

While there has been a lot of discussion about the data behind GlobalWebIndex’s study it shows that Google+ is a platform that marketers cannot ignore. It’s so important for search rankings, content and more that we’re better off jumping in early.

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