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Social Media Marketing for Business

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Megan Totka


November 4, 2013

Top Marketing Tips: How to Work With New Gmail Tabs

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Marketing isn’t always easy. Sometimes, it takes a great deal of concerted effort to deliver a message to your audience exactly the way you want to. Between crafting attention-grabbing copy, finding the right method for delivery (email, website ads, or direct mail, for example) and using the perfect image that speaks to your brand, marketing can be a lot of hard work.

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Carrie Morgan


September 5, 2013

The Secret SEO Weapon That (Almost) Nobody Else Is Using: Pinterest

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Pinterest + SEO = heaven. And for those of you who say using hashtags on Pinterest is a waste of time…  Pishhhaw, I say!

I tried for quite a while to rank well organically for “az seo” – a term every SEO pro in the State of Arizona uses, which also has a lot of garbage grandfathered in. Not only is it highly competitive, but instead of competing against inexperienced optimization tactics – you are competing with the best who really know to rank. It’s tough… But thanks to Pinterest, I’m now listed in #3 position on page one. Read More

Patrick Ryan


August 16, 2013

10 Actionable Link Building Tips to Boost SEO

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You want to get your website noticed and you’ve found some on-page ways to boost your SEO, but now it’s time to go a little further with link building…

So, what is Link Building?

The short answer is simply getting inbound links to your website. Simple right? Well, not so fast. There’s a lot of different factors that go into having a successful link building strategy.

So in a bit more detail: What is link building? Well, try picturing it as an election. Even if you are qualified (or optimized), you still need endorsements to prove that you are a reliable candidate. Inbound links to your site are your endorsements, but not all endorsements are the same. Some “endorsements” can carry much more weight depending on prominent they are.

Now… You have put in all the effort to make an amazing website, so take the next step with these simple link building tips to push your website to the top of search engine’s list! 

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Mike Allton


August 15, 2013

The Seven Habits of Highly Effective Google Plussers

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In 1989, Dr. Steven R. Covey published the landmark book, The Seven Habits of Highly Effective People. If you haven’t read it, put it on your Summer reading list right now. In the book, Dr. Covey suggests seven daily activities that we should adopt in our lives to become more effective personally and professionally. One that I reference and paraphrase regularly is Sharpen the Saw (or Axe), which is a call to constantly be reading and learning in order to improve ourselves.

Effective Google Plus

In that light, here are The Seven Habits of Highly Effective Google Plussers. These are the things that I see people doing on Google+ every day to get the most out of the network. These are not rules. Rather, these are suggestions and guidelines for those of you want to expand your reach, create valuable connections, and perhaps even establish yourself as an authority in your field.

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Carrie Morgan


August 12, 2013

Submit News Story Here… 3 Crazy Simple Ways to Increase Online PR Using Google

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Lean in to your monitor. No, a little bit closer. More…

There you go. I’d like to let you in on a secret MOST PR PROS DON’T THINK OF:

Some of the easiest placement opportunities you’ll EVER land for a client(or your employer) are found using the most common online tool you can think of.


It’s completely under-appreciated as a PR tool.

Let me share a few specific details, so you can GET CLIENTS MORE VISIBILITY online. (BTW, you can stop leaning in now. )

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John Social


August 2, 2013

9 Essential Google Apps for Business Owners and Marketers

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Resourcefulness. As a business owner, Digital Marketer or tech geek, you posses the innate passion to expedite your workload.  Efficiency is a key component in running your business at an optimal level.  It’s 2013.  There’s no excuse for slow-down in the tech age.

If you’re looking to share documents in real-time, monitor the traffic of your website or consolidate your calendars into one central location, look no further.  I’ve compiled a comprehensive list of essential Google Apps for business owners and Digital Marketers.  PLUS, a look into maximizing each one.  These include:

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Brad Friedman


July 11, 2013

How To Save TIme On Social Media Platforms With Shortcuts

Our friends at Quintly published an incredibly helpful blog post and infographic addressing a concern I hear about almost daily. “I know I need to be active on my social networks, but it takes too darn long. Quintly shares some tips to speed things up.

As many people don’t know, Facebook, Twitter, Google+ and YouTube allow you to use a number of keyboard shortcuts. With these shortcuts you can move faster and more comfortably through the networks that matter most to you and your business.

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