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Social Media Marketing for Business

Heyo Blog - Page 46 of 77 - Social Media Marketing for Businesses

Tim Senft

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August 7, 2013

How to Set Admin Roles for your Facebook Page & Why You Should

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A Facebook Page is often the lifeblood of a business’s social media presence. Companies need to be very careful who has “Manager” access to their page. Countless pages have been lost due to poor or non-existent controls.

Facebook allows for multiple roles for page administrators, and it’s important to understand the difference between these roles and to have people in your organization assigned to them accordingly.

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Mike Sweeney

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August 6, 2013

How Good Are Your Blog Posts? 10 Tips for Making Them Remarkable

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Over the past month or so, when Right Source staffers have asked me to provide feedback on a piece of content, I have begun to respond with the question, “Is it remarkable?” Sometimes the answer is “no.” Occasionally I get a half-hearted “yes,” but most of the time I get some variation of “I don’t know exactly what that means.” (All of those answers include the unspoken comment, “Mike, you’re such a pain in the ass about this remarkable thing.”)

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Daniel Sharkov

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August 5, 2013

5 Facebook Fan Page Problems and How to Fix Them

August 5, 2013 | By | 2 Comments">2 Comments

Twitter, Google Plus and Facebook are probably the top three social media sites that every blogger should be on right now. And even though the first two have millions of users under their belt and are great lead generation tools, there really is no other network as powerful as Facebook.

Just try to think who of your friends doesn’t have a Facebook account! That is the reason why every business and every blog should have a Facebook fan page.

If you haven’t yet created one for your blog, you are missing out on a huge potential audience, high engagement levels and targeted traffic. But even if you have one, there are no guarantees. The fact is most fan pages will remain unnoticed and won’t ever break the hundred likes barrier. Read More

John Social

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August 2, 2013

9 Essential Google Apps for Business Owners and Marketers

August 2, 2013 | By | One Comment">One Comment

Resourcefulness. As a business owner, Digital Marketer or tech geek, you posses the innate passion to expedite your workload.  Efficiency is a key component in running your business at an optimal level.  It’s 2013.  There’s no excuse for slow-down in the tech age.

If you’re looking to share documents in real-time, monitor the traffic of your website or consolidate your calendars into one central location, look no further.  I’ve compiled a comprehensive list of essential Google Apps for business owners and Digital Marketers.  PLUS, a look into maximizing each one.  These include:

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Nick Edouard

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August 1, 2013

How B2B Marketers Can Use Storytelling to Reach a Busy, Distracted Audience

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As a close observer may well spot, we’re slightly obsessed with B2B storytelling here at LookBookHQ. Why is storytelling important for B2B marketers? What does it really mean in 2013? How does a B2B marketer improve his or her storytelling?

These are just some of the questions that we grapple with on a daily basis.

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Patrick Ryan

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July 31, 2013

6 Incredibly Easy Ways to Improve SEO

July 31, 2013 | By | 9 Comments">9 Comments

Small businesses, start-ups and franchises are all monetizing Facebook pages, but you can’t figure out how to do it yourself.

As a small business owner you just don’t have the time to spend numerous hours going through every page and tweak every detail of your website to improve SEO. But, what if I told you that you could grab the attention of search engines and help boost your traffic with just a couple SEO tactics?

Over several weeks, with just these incredibly simple tactics, we were able to improve our SEO and drive in 681% more views per week!

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Jessica Fritsche

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July 30, 2013

[Infographic] Why Video is Vital to your Marketing

70% of B2B marketers use a form of online video with their overall strategies. The science behind it is simple; we as humans naturally relate to voices, faces and movements. And how exactly does that mean dollars for your business?

Cue this infographic, which breaks down why video is vital to your marketing strategy.

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