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Social Media Marketing for Business

Social Media Archives - Page 14 of 33 - Heyo Blog

David A. George

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October 11, 2013

Why Facebook News Feed Contests Are Worthless (By Themselves)

October 11, 2013 | By | 5 Comments">5 Comments

Facebook recently announced a change in their news feed algorithm. One of the biggest parts of this change is the filtering of “high quality” versus “low quality” content. Without being too explicit, Facebook has strongly suggested that “low quality” content consists of asking for comments, Likes, and shares.

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David Cutter

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October 8, 2013

iFrame Issue – Web Browsers Now Blocking Mixed Content

October 8, 2013 | By | One Comment">One Comment

As all good Facebook marketers know, there is an iFrame issue that has reared its ugly head. Recently, in their infinite wisdom, all of the major browsers have started blocking “mixed security content” by default (which probably should have been the case all along). If you are wondering what exactly that means, let’s use a typical example from Facebook that illustrates what we at Heyo are calling “the iFrame issue.”

You log in to Facebook on a secure HTTPS connection, because Facebook has an SSL (secure socket layer) Certificate installed. This encrypts the connection between their web server and your web browser, allowing private information to be sent back and forth safely.

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Jim Risner

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October 4, 2013

7 Things Every Great Facebook Contest Needs

October 4, 2013 | By | One Comment">One Comment

No matter how much time and effort you put into your Facebook contests, you’re simply not getting the results you want. It’s because you are trying to create a generic contest that is supposed to attract all 500 million of Facebook users.

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Dennis Yu

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October 3, 2013

Jim Risner

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September 27, 2013

8 Wildly Successful Facebook Timeline Giveaway Contests

September 27, 2013 | By | 6 Comments">6 Comments

Facebook now allows businesses like yours to run contests directly from their Fan Page Timeline, by having users like or comment on status updates.

Many businesses have already leveraged this latest change by engaging their audiences in timeline contests directly in the news feed.

The following examples of successful timeline contests were all crafted using Heyo’s Timeline Contest Creator to auto-generate highly engaging timeline contest templates.

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Dennis Yu

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September 26, 2013

Competitive spying on Facebook– as deep as it goes

September 26, 2013 | By | 4 Comments">4 Comments

Facebook is better than LinkedIn in many ways to make connections.

You don’t have to pay for those pesky inMails or get an introduction forwarded– not that I’ve ever done this.

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Amra Tareen

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September 24, 2013

Facebook Payments and the Rise of Social Commerce

September 24, 2013 | By | One Comment">One Comment

Facebook’s more than one billion active users equal an enormous captive and potentially lucrative audience for entrepreneurs.  The promise of commerce on the platform, however, has been hindered by Facebook’s flawed and thankfully now defunct Credits program.

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