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Social Media Marketing for Business

Jessica Fritsche, Author at Heyo Blog

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August 10, 2013

Content MarketingMarketing

[Infographic] Content Layering through the Buying Cycle

August 10, 2013 | By | No Comments">No Comments

So, you want a content marketing strategy that will bring in customers, close the sale, and keep them coming back for more? This infographic gives you content marketing manuel to ensure an excellent conversion rate.

There are several aspects to consider in order to be have an effective content marketing strategy. Dive into the content layers though the buying cycle with this awesome infographic.

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Jessica Fritsche
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July 30, 2013

InfographicsMarketing

[Infographic] Why Video is Vital to your Marketing

July 30, 2013 | By | One Comment">One Comment

70% of B2B marketers use a form of online video with their overall strategies. The science behind it is simple; we as humans naturally relate to voices, faces and movements. And how exactly does that mean dollars for your business?

Cue this infographic, which breaks down why video is vital to your marketing strategy.

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Jessica Fritsche
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July 20, 2013

Content MarketingInfographicsMarketing

[Infographic] Mix it Up: The Perfect Content Cocktail

July 20, 2013 | By | 4 Comments">4 Comments

Whether on the rocks, shaken, or stirred, combining the right ingredients in the right channels is essential to a solid content strategy and successful SEO tactics.

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Jessica Fritsche
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July 9, 2013

Content MarketingInfographics

[Infographic] What The Beatles Can Teach Us About Content Marketing

July 9, 2013 | By | One Comment">One Comment

The Beatles are quite possibly the most influential pop culture icons in history. Their music has reached millions ‘Across the Universe’ and stood the tests of major shifts in the music industry and more importantly, time.

Over the weekend, The Beatles very own Ringo Starr celebrated his 73rd birthday. In his honor, we bring you this special infographic to see what the Beatles can teach us in the internet age about content marketing.

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July 1, 2013

Content MarketingInfographics

[Infographic] A Brief History of Content Marketing

July 1, 2013 | By | 3 Comments">3 Comments

For years brands have been telling stories to attract and retain customers. Believe it or not, this practice known to many as ‘content marketing’ has been around as long as us humans have.

Since the first signs of custom publishing found in cave paintings to the internet content we’re used to in the the 21st century, understanding how content marketing has developed over the years is important in channeling your creativity to push the practice forward. Read More

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