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Social Media Marketing for Business

Bob Al-Greene

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June 5, 2013

30 Overused Buzzwords in Digital Marketing

We’ve all sat through meetings that are teeming with digital marketing buzzwords. Optimization! Synergy! Collaboration! Engagement! While some marketing buzzwords actually have substance (i.e. big data), many people use (and overuse) digital marketing buzzwords just to try to sound smart, when in fact, they have no idea what’s going on.

digital marketing buzzwords

Bob Al-Greene

Meet 

About the Author >> Bob Al-Greene is an editorial intern at Mashable. He moved to the Greater New York City Area in June 2012 and also works doing freelance writing and illustration. He has a love for comic books, Kanye West, pesto and movies that are so bad they're good.

Original Article >> 30 Overused Buzzwords in Digital Marketing