sales Archives - Heyo Blog

February 6, 2015

Toxic Things You Do on Social Media That Are Killing Your Sales

February 6, 2015 | By Simon Horton | No Comments">No Comments

Marketers everywhere swear to how they are going to increase investment in social media in 2015. New studies are released every other day that talk about how social media is such a critical tool in every marketer’s toolkit. Courses abound online – both free and paid – that claim to turn you into a social media wizard in a matter of minutes (or so it seems!). In short, social media makes the world go round for most marketers today.

By Douglas Wendt

May 20, 2013

Social Media

5 Steps to Launch Your New B2B Social Media Program

May 20, 2013 | By Douglas Wendt | No Comments">No Comments

Growth-oriented business-to-business (B2B) companies are always looking for new ways to reach the marketplace. But with today’s proliferation of marketing channels and avenues, the essential question is how to gain the best return-on-investment (ROI) on your chosen marketing direction.

Social media has evolved into a mature and widely disseminate channel, but the question is how to integrate it effectively into your marketing program, while generating results. Here are five keys to launching a new B2B social media program for your company:

By Bill Ross

May 8, 2013

Infographics Photography

[Infographic] Complete Color Guide for Designers

May 8, 2013 | By Bill Ross | 10 Comments">10 Comments

The color choices that you make for your logo and brand are extremely important. Your audience will really feel differently because of the color combinations that you make. Therefore, the choice of colors for your brand should be more than just a personal preference.

Let’s take a quick look at this infographic to understand color, color relationships and their effects on its viewers.

By Peep Laja

April 25, 2013

All Blog

13 Unconventional Landing Page Strategies To Increase Conversions

April 25, 2013 | By Peep Laja | 2 Comments">2 Comments

We talk about creating high converting landing pages, getting traffic that converts, and making the most out of your conversion points quite a bit here.

But what we don’t talk about are outside of the box landing page design strategies you can use to increase conversions right away.

By Alexander Kostrikov

April 22, 2013

Marketing

30 Design Tips on How to Increase Your Website Conversion

April 22, 2013 | By Alexander Kostrikov | 23 Comments">23 Comments

Small businesses, start-ups and franchises are all monetizing Facebook pages, but you can’t figure out how to do it yourself.

People buy under the influence of emotions. It is people who decide to make a purchase, that people click on the “order it now”, enter payment information in the field of the order form, etc. And all these people buy according to their own views.

Michael Fortin, one of the well-known experts on conversion improvement.