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Social Media Marketing for Business

Social Media Archives - Page 15 of 33 - Heyo Blog

Nathan

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September 16, 2013

30 Timeline Contest Ideas to Drive Likes and Comments

September 16, 2013 | By | 9 Comments">9 Comments

On August 26th, Facebook updated its promotions guidelines to allow brands to run Facebook contests on their Fan Page Timelines.

With these new Facebook promotion guidelines, brands can now accept “contest entries” by asking fans to like, comment, or message the page.

While this is a huge opportunity to drive brand engagement, many businesses are struggling to come up with Facebook contest ideas for their fan page timelines.

While several Facebook app companies launched the ability to export a .csv of likes and comments, we heard business owners asking for pre-made Facebook contests that would work on any brands timeline.

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Rob Petersen

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September 13, 2013

11 Company Case Studies that Prove ROI of LinkedIn

September 13, 2013 | By | 9 Comments">9 Comments

If lead generation and conversion are important to your business, you should know LinkedIn has the highest rate of any social network – 3X higher than Facebook and Twitter.

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Carrie Morgan

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September 5, 2013

The Secret SEO Weapon That (Almost) Nobody Else Is Using: Pinterest

September 5, 2013 | By | 3 Comments">3 Comments

Pinterest + SEO = heaven. And for those of you who say using hashtags on Pinterest is a waste of time…  Pishhhaw, I say!

I tried for quite a while to rank well organically for “az seo” – a term every SEO pro in the State of Arizona uses, which also has a lot of garbage grandfathered in. Not only is it highly competitive, but instead of competing against inexperienced optimization tactics – you are competing with the best who really know to rank. It’s tough… But thanks to Pinterest, I’m now listed in #3 position on page one. Read More

Dennis Yu

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September 4, 2013

The weird reason that Facebook will never have a serious spam problem

September 4, 2013 | By | One Comment">One Comment

Mashable reports that Facebook spam is a $200 million a year business. 4% of Facebook page posts are spam (hard to define), while 70% of email is spam.

Short answer: On Facebook, you can’t send messages to people you don’t know. But you could email millions of people, since context is not required.

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Olivia Roat

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September 3, 2013

5 Brands That Are Doing Great Things on Instagram

September 3, 2013 | By | No Comments">No Comments

When I first joined Instagram, I was pretty skeptical. I thought Instagram was just an app that allowed people to parade as faux photographers and take pictures of food or, even worse, take selfies. Did some of my Instagram stereotypes prove true? Sure. But I quickly realized that Instagram is much more than a culinary-capturing tool.

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Robert Mandelberg

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August 30, 2013

5 Overlooked Tips to Increase Your Retweets

When I see that one of my posts has been retweeted, instead of a “Thanks for the RT!” I often like to reciprocate with an RT of my own. This is often as simple as clicking the user’s profile, reading her tweets, and selecting an appropriate post to RT.

Easier said than done. Lately I have been having a harder time finding a tweet that I am comfortable sharing with my followers. Understanding that a retweet is an implied endorsement of the content and author, I am cautious about what I share.

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David A. George

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August 27, 2013

New Facebook Contest Changes Save Time and Money

August 27, 2013 | By | 46 Comments">46 Comments

What happened?

Running a Facebook contest is as simple as asking for a Like, comment, or message in a status update. It is no longer required that contests be administered through third party apps. 

What that means for you?

You can now run basic Facebook contests directly in the Timeline of your fan page. This will allow more businesses to participate in and benefit from running social contests.

Heyo is excited! The changes Facebook announced regarding their promotional guidelines, allowing fan page contests within the Timeline, align well with Heyo’s mission to make the lives of small and medium sized business owners easier.

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