Social Media Marketing for Business

As you have no doubt noticed, recently we here at Heyo added a new section of templates to the Heyo editor – the Lead Capture Templates. What do they do? Well, it’s all in the name!

Heyo’s Lead Capture Templates are here to help you promote email newsletters, special deals, and exclusive downloads to your fans. Moreover, they exist as ‘evergreen’ pages that will help you collect leads over a longer period of time than a sweepstakes or other contest. Click here to try them out for yourself!

Lead Capture Templates for Evergreen Campaigns

When we say a campaign is ‘evergreen,’ we mean that the campaign can last for as long as the offer is good.

This is where our Lead Capture Templates come in. There is no time limit on the Lead Capture Templates, so the campaign can stay up for as long as you need. They can also fill in the gaps between contests – since they are built for capturing leads, you can grow your email list while putting together your next home-run sweepstakes.

Everything is set up for you – all you have to do is click on an element you would like to change and use the widget options on the right-hand side of the screen to make changes!

We’ve built in sharing options and a customizable form that will collect names, emails, and other details from fans into a CSV file. Feature your products, services, or brand in one of the large image widgets, arranged to put a spotlight on your offer!

The best part about all this is that the Lead Capture Templates, like the Contest templates, are mobile optimized, so none of your fans will miss out on your offers!

But which Lead Capture Template do you use? Let’s take a closer look at each of the templates before you decide.

Get A Quote

The Get A Quote Lead Capture Template is there to help you get the word out about special offers and services. This template is built to feature your product, brand, or service with a hero image and banner to announce your services and drive fans to sign up to receive a quote from your business. From florists to electricians, this template has you covered.

Aries Group, Inc.’s Get A Quote Template in action.

The Lead Capture email form comes paired with a set of incentives, to further encourage fans to sign up.

Once fans do sign up, the template comes equipped with the ability to automatically email you when you’ve got a new sign-up. You can instantly connect with new leads about your offering! The Get A Quote Lead Capture Template has everything you need to get connected with your new leads as soon as they sign up!

Free Download

Perhaps you are the social media coordinator for a coffee shop, trying to get the word out about their most popular blend of coffee – you decide giving away free samples would work best. How do you do that over social media? The Free Download Lead Capture Template is here for you. 

The Free Download template is easy to set up, and comes powered with the ability to use your own ‘Thank You’ page, linking fans to your downloadable coupon, download code or other content. This ‘Thank You’ page is either a page on your website or a hosted document that fan’s can download or print off.

Once you’ve got the template customized and the ‘Thank You’ page created and linked to the campaign, you’re Free Download Lead Capture Template is ready to capture leads and distribute content!

Sign-Up

Have a email newsletter that you want to promote? The Sign-Up Lead Capture Template is the template for you.

This simple template let’s you advertise your brand and any newsletter you send out to your fans. All you have to do is describe what fans can expect from your emails, include your logo and a hero image, and change the colors to better fit your brand! For an added bit of personalization, consider sending your fans to your website or a custom thank you page after they sign up.

When you are done customizing the Sign Up Lead Capture Template, just click the publish button to start collecting leads!

Your Turn

Now that you’ve gotten to know Heyo’s Lead Capture Templates, go ahead and try them yourself for free!

If you do get the chance to try it out, let us know what you think in the comment section below or by sending our team an email directly to provide us feedback. We look forward to hearing your thoughts!

Meet Emily Goodrich

Emily Goodrich is a Technical Writer at Heyo. She is a Senior studying Creative and Professional Writing at Virginia Tech.