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Social Media Marketing for Business

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Brody Dorland

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June 17, 2013

12 Things You Need to Do After Writing a New Blog Post

June 17, 2013 | By | 3 Comments">3 Comments

You’ve just finished writing a great new blog post. You’re excited that you’ve shared your ideas and expertise with the world. But what should you do next?

As we work with companies to develop a regular content marketing and social engagement routine, blogging is always key. A strong corporate blog can pay big dividends in the form of increased customer engagement and search engine rankings. But what many companies forget is the “marketing” part of content marketing.

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Melissa Mazza

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June 14, 2013

Infographic: Are You a Marketing Superhero?

Marketers: blasting across channels at supersonic speed, punching through silo walls, answering the calls of customers in distress—what’s not superheroic about them?

They log more air miles than Wonder Woman (impressive, since she owns an invisible plane), form creative ideas out of nothing like Green Lantern, work faster than the Flash, are as impervious to criticism as Superman is to bullets, and innovate like Iron Man.

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Jim Risner

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June 13, 2013

[Infographic] The Best and Worst Times to Post on Social Networks

June 13, 2013 | By | 9 Comments">9 Comments

It’s important to know when the largest part of your audience is tapping in on your social networks.

Why? Because when you share precious content with your social networks, you’ll know exactly when to get maximum exposure. Use this infographic to learn when your fans are most likely to scroll by.

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Evan LePage

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June 10, 2013

Social Media Winter is Coming – Game of Thrones Infographic

June 10, 2013 | By | 5 Comments">5 Comments

Inspired by Game of Thrones, the infographic below breaks down some of the significant “social media blockades” we’ve seen from the biggest Houses in the realm.

Social media winter is coming.

Are you prepared?

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Dennis Yu

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May 28, 2013

Do You Know the Hidden Source of Influence?

May 28, 2013 | By | 9 Comments">9 Comments

My Klout score of 74 is the same as @marismith and higher than @charleneli, @petecashmore, @jasonfalls, and @jessestay.

All that really means is that the system is flawed, since these folks have way more influence than I do…

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Bill Ross

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May 23, 2013

Infographic: Twitter Tweet Cheat Sheet To Increase Engagement

May 23, 2013 | By | 4 Comments">4 Comments

Ever wonder about the little things that go along with Twitter that help increase engagement? Things such as how many hash tags you use, how long your tweets are, or if asking fora Retweet actually works to increase engagement for your Twitter campaign. As a follow up to our Facebook Cheat Sheet Infographic, we have created a Twitter Cheat Sheet Infographic. This infographic can serve as a guide to help increase Twitter interactions such as Retweets, CTR, and overall engagement.

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Douglas Wendt

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May 20, 2013

5 Steps to Launch Your New B2B Social Media Program

Growth-oriented business-to-business (B2B) companies are always looking for new ways to reach the marketplace. But with today’s proliferation of marketing channels and avenues, the essential question is how to gain the best return-on-investment (ROI) on your chosen marketing direction.

Social media has evolved into a mature and widely disseminate channel, but the question is how to integrate it effectively into your marketing program, while generating results. Here are five keys to launching a new B2B social media program for your company:

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