March 6, 2013

16 case studies prove ROI of mobile marketing

March 6, 2013 | By Rob Petersen | 9 Comments">9 Comments

Are you paying attention to your mobile marketing yet? After years of being the next big thing, mobile might finally be the current big thing. But there is a big problem–most people don’t know how to prove the ROI of it.

A joint study by the ANA (Association of National Advertisers) and MediaVest shows marketers are excited about opportunities for mobile marketing but frustrated about the ability to prove return on investment (ROI). Are you one of them?

By Megan Totka

March 5, 2013

Business Strategy Social Media

5 Social Media Tips for Small Business

March 5, 2013 | By Megan Totka | 4 Comments">4 Comments

A major challenge for small businesses is figuring out how to properly market their brand without enlisting in the help of others. This is where social media comes into play. In fact, 70 percent of adult social networkers say they shop online, and 53 percent follow a brand.

By David A. George

February 21, 2013

Social Media

3 Reasons Why You Should Integrate a Social Hub onto your Brand Properties

February 21, 2013 | By David A. George | No Comments">No Comments

This is a guest post by Tim Sae Koo, CEO of Tint, a simple tool that has helped thousands of brands create social hubs on their brand properties and increase their sales as a result.

Many of us brands today spend a ton of our time engaging with our audiences on social media by creating and sharing relevant content with them.

We share beautiful photos on Instagram, hilarious videos on Youtube, clever tweets on Twitter, and engaging news on Facebook.

But what can you do with that content after it’s been shared and received some likes and comments?

By David A. George

February 14, 2013

All Blog

45 Ridiculously Easy Ways to Use an HTML Embed Code (Pt 2 of 3)

February 14, 2013 | By David A. George | 7 Comments">7 Comments

Part 2: Social Media HTML embed codes

Yesterday, we covered how to use different HTML embed codes to pull in some pretty awesome multimedia elements (if you didn’t read the post, click here to see part 1).

Today, we’ll continue the 45 ridiculously easy ways by getting social media savvy, and learning about the top 29 HTML embeds for socialites. Starting off with #11…