Instagram has been the darling of social media for the last few years.
It’s a simple concept. The app allows anyone to create great looking digital photographs.
There are preset filters that can make even the most regular photo look unique and professional. People have really been drawn to the web app with more than 100 million users.
Anytime you get that many people in one place there will be businesses paying attention.
With Instagram, the real opportunity could be with how local businesses use the app.