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Social Media Marketing for Business

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Emily Potts

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February 4, 2015

5 Ways To Keep Your Email List Engaged After The Contest Is Over

February 4, 2015 | By | No Comments">No Comments

Imagine this: Your latest contest has drawn to a close and you’re thrilled with the number of leads you’ve collected. You email out an awesome offer, excited to earn revenue from the list you just built.

The next day your excitement disappears when you open your email service dashboard. Only a small percentage clicked through to your site. A lot of leads unsubscribed from your list. OUCH.

The truth is that building your list is only one half of the equation. While it is critical to gather a list with as many leads as possible, what you do with those leads is just as important to growing your business.

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Angie Picardo

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April 23, 2013

Six Email Marketing Mistakes You’re Making, and How to Fix Them

April 23, 2013 | By | No Comments">No Comments

Today, email marketing is a must. A solid campaign can help you gain customers, readers and promote your brand. But it’s also one of the easier marketing methods to screw up. Put “free” in your headline? You just likely triggered a spam filter. Just blindly sending emails in the hopes for a response? That’s a big no-no. Don’t worry, we’re here to help fine-tune your email campaign. Read More

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