September 11, 2013 | By Amy Birch | 2 Comments">2 Comments
Very often, brands do not integrate their email marketing and social media strategies. When brands do include social icons in their emails, they’re often placed in either the header or the footer of the template. This positioning has very little impact on your email performance, as contacts have become accustomed to the placement of these icons.
July 10, 2013 | By Andreea Ayers | 5 Comments">5 Comments
If you have an email newsletter for your business, you often have to face the fact that some subscribers decide that they no longer want to receive your newsletter – so they hit the UNSUBSCRIBE button and they’ll never hear from you again.
You’re left wondering why people unsubscribe, but read on to find out some reasons why they might do so and what you can do about it.
June 17, 2013 | By Brody Dorland | 3 Comments">3 Comments
You’ve just finished writing a great new blog post. You’re excited that you’ve shared your ideas and expertise with the world. But what should you do next?
As we work with companies to develop a regular content marketing and social engagement routine, blogging is always key. A strong corporate blog can pay big dividends in the form of increased customer engagement and search engine rankings. But what many companies forget is the “marketing” part of content marketing.
April 23, 2013 | By Angie Picardo | No Comments">No Comments
Today, email marketing is a must. A solid campaign can help you gain customers, readers and promote your brand. But it’s also one of the easier marketing methods to screw up. Put “free” in your headline? You just likely triggered a spam filter. Just blindly sending emails in the hopes for a response? That’s a big no-no. Don’t worry, we’re here to help fine-tune your email campaign. Read More
April 5, 2013 | By Nathan | 3 Comments">3 Comments
You’ve heard this before: “If you have no list, you have no business”.
I’m here to tell you whoever you heard that from is right. Building your email list is critical to building a strong relationship with your potential and current customers.
Keep reading to learn how to double your email list using Facebook contests…
January 21, 2013 | By David A. George | 6 Comments">6 Comments
The rumors are ringing. They say – Email marketing is dead. Social Media is king.
But I say, WAIT! Not so fast. Consider the following statistics:
That’s right, folks – 188 Billion emails go out each and every day. That’s more than Facebook and Twitter combined!
If you haven’t started developing your email marketing list, it’s not too late. And for those of you who have already started, read on to learn 17 ways you can grow your email marketing list right now…
December 12, 2011 | By Tellman | 4 Comments">4 Comments
Warning: I was asked to write this article in response to the desperate pleas of Heyo customers and clients to figure out how to turn their Facebook fans into profit for growing (or struggling) Internet Startups. They needed results fast. So the techniques I pulled out of my hat for them may not be elegant. They may not be complicated. But they WORK. They all have to do with a big ugly secret… Read More
