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Social Media Marketing for Business

business Archives - Heyo Blog

Matt Baglia

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April 23, 2015

5 Excuses That Are Holding Your Business Back

April 23, 2015 | By | 2 Comments">2 Comments

Every business owner is guilty of making these 5 detrimental excuses. Initially, they may not seem like a big deal, but over time, they really kill your growth potential. Excuses like the ones below will never separate you from the pack. They’ll keep you average at best, and will ruin your long term chance at success.

As the founder and CEO of top text message marketing provider, Slicktext.com, I promise I’ve used these excuses dozens of times. But, in order to keep seeing consistent results in my business, I needed to recognize these bad habits and stop them before they became a problem.

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Darnelle O’Brien

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April 22, 2015

3 Expert Tips to Writing Killer Website Content

Website content. Killer content. Overlooked and undervalued by many. When embarking on a new website, it’s easy to get caught up in the aesthetics of what your website will look like. But in doing so, you forget the importance of what the site needs to say (and therefore do) for your business. And before our designers get their knickers in a knot – it’s the perfect balance of design AND killer website content that create a great website.

There’s a crafty knack to creating website copy that sings. So if you’re about to write (or in some cases re-write) your website copy, check out our top 3 tips to nailing your copy.

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Maria Elena Duron

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January 29, 2015

7 Ways to Take Charge of Your Online Reviews

January 29, 2015 | By | 2 Comments">2 Comments

Social media is touted as the perfect conduit for word of mouth. And, it is. With speed, reach, consumer opinions, and choices, likes and dislikes are quickly communicated.  Understanding that word of mouth is a double-edged sword and can be both positive and negative. Managing the message takes preparedness on both fronts.

Most business and even marketing experts are ill equipped or prepared to actively manage reviews.  Many feel that there’s not much you can do to control reviews. Others have the misconception that managing reviews means crafting or buying fake reviews from review farms that provide no value to the business or end consumer.
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Sue B Zimmerman

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July 9, 2014

10 Ways to Attract Your Ideal Customer on Instagram

I just organically grew an explosive interactive community on Instagram full of my ideal followers in 3 days. Instagram is more than just another place to keep your followers in the loop. It is platform that can really turbo-charge your brand whether you’ve been in business for years or are just starting out.

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Olivia Roat

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September 3, 2013

5 Brands That Are Doing Great Things on Instagram

September 3, 2013 | By | No Comments">No Comments

When I first joined Instagram, I was pretty skeptical. I thought Instagram was just an app that allowed people to parade as faux photographers and take pictures of food or, even worse, take selfies. Did some of my Instagram stereotypes prove true? Sure. But I quickly realized that Instagram is much more than a culinary-capturing tool.

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Dennis Yu

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August 14, 2013

Don’t Let the Robots Run Your Business

August 14, 2013 | By | 3 Comments">3 Comments

A robot can’t manage your Facebook page, choose the right apps, or even make recommendations on what you should do next.

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Scott Dylan

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July 26, 2013

5 Instagram Tips for Local Businesses

July 26, 2013 | By | 6 Comments">6 Comments

Instagram Tips banner

Instagram has been the darling of social media for the last few years.

It’s a simple concept. The app allows anyone to create great looking digital photographs.

There are preset filters that can make even the most regular photo look unique and professional. People have really been drawn to the web app with more than 100 million users.

Anytime you get that many people in one place there will be businesses paying attention.

With Instagram, the real opportunity could be with how local businesses use the app.

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