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brand Archives - Heyo Blog

Darnelle O’Brien

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May 6, 2015

The Role of Color in Brand

If you’re wondering what color to use with your brand or which color to paint the office, think carefully because the colors you choose can affect your ability to achieve your goals.

There’s been a lot written about color psychology, some proven hypotheses and some mere hunches. What we do know is; color can greatly effect human emotion and behavior.
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