September 9, 2013 | By Rob Petersen | One Comment">One Comment
More businesses are blogging for marketing purposes. And more people are reading them. Blogs are the lowest cost marketing channel; yet, as the fact below show, they can produce high returns.
Why? Blogs drive traffic to a website; raise page rank on search engines; create high quality leads and generate revenue and ROI.
August 23, 2013 | By John Anyasor | 12 Comments">12 Comments
Image sharing sites seem to be all the rage these days. Pinterest has quickly become one of the top social media networks in the world. In fact, research shows that Pinterest has reached 10 million monthly visitors faster than any other individual site in history, and 85% of SMBs that have taken advantage of Pinterest saw an increase in their overall market reach.
The value of promoting your products and services on a thriving platform cannot be questioned. However, many business owners, big and small, are scrambling to figure out whether or not investing time in building an audience on Pinterest will give them a justifiable return-on-investment.
July 17, 2013 | By Jasmine Henry | 6 Comments">6 Comments
Your brand is content marketing, whether or not you mean to. It’s nearly impossible to avoid publishing in an era where websites are basically mandatory and social media is quickly becoming ubiquitous. Now, it’s up to you to avoid what Ann Handley refers to as “random acts of content,” and develop a comprehensive content marketing strategy. To inspire your plan for the coming quarter, we’ve curated a list of the smartest content marketing strategy blogs on the block
June 7, 2013 | By Matt Baglia | 2 Comments">2 Comments
2013 will house some of the biggest growth spurts in digital marketing that we’ve ever seen. The number of social network users is growing astronomically.
There are now over 1 billion smartphone users on the planet and 175,000 new blogs born everyday. It’s clear that social, content, and mobile / SMS marketing are a key trio marketers will be focused on in 2013. Here are some fresh statistics to wet your whistle…
