5 Steps to Establish a Mobile-Friendly Marketing Culture in Your Business
March 11, 2013 | By Elizabeth A | No Comments">No Comments
You know your company can’t afford to ignore the rise of mobile technologies when it comes to marketing your products or services and to better understanding your customers.
But what do you do when your marketing department isn’t on board just yet? It’s a tricky issue because you’re talking about a serious shift in culture in order to make the most of the mobile opportunity. Here are five steps to get the right conversation started.