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Social Media Marketing for Business

brand management Archives - Heyo Blog

Amy Birch


September 11, 2013

3 Examples of Brands Integrating Email Marketing with Social Media

September 11, 2013 | By | 2 Comments">2 Comments

Very often, brands do not integrate their email marketing and social media strategies. When brands do include social icons in their emails, they’re often placed in either the header or the footer of the template. This positioning has very little impact on your email performance, as contacts have become accustomed to the placement of these icons.

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Don Bulmer


April 8, 2013

Brand and Reputation Management: Four Insights

April 8, 2013 | By | No Comments">No Comments

I was recently asked a provocative question: “What experiences or insights have shaped your views on brand and reputation management in today’s business environment?”

This is a great question and the more I thought about it, the clearer the answer(s) became.

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