运行的社会大赛 2016: 有什么变化

I did a search recently to find some good information about running social contests. The latest post I found through Google search was an article from July 2014, and most of the articles I found were from 2011 或 2012. 这是对 30 年前 互联网年. Digital marketing has evolved a great deal in the last five years, 社会化媒体改变在一个特别快速的步伐.

阅读更多

How to Make Instagram’s New Algorithm Work for Your Brand

Earlier this month Instagram dropped a bombshell that it will be introducing an algorithm to display posts they feel are most relevant to that user. 自那以后, many brands and agencies we’ve spoken to have been panicked in what they feel will impede their ability to reach and grow their follower base.

阅读更多

12 Tactics to Launch & Market Your Startup (with Little to No Money)

Last year I launched 内容营销 – a tool that helps to scale and automate content marketing; a project that I (more or less) dedicated my entire life to working on for the six months prior to its launch.

We’re up and running now, so you might think the hard part’s over. 很好, I’ll let you in on a little secret: it’s not. Far from it, in fact..

阅读更多

Why Long Form Content is Important for Your Brand

The importance of creating new content for our blogs or webpages is consistently growing. As more and more business is done online and our companies rely more and more on SEO and getting discovered through search engines, knowing the right content to post is crucial for achieving digital marketing success. While some companies and marketing departments believe it only matters to consistently post short tidbits of information jam packed with keywords, there is actually a few benefits for creating long form content.

阅读更多

How to Write Email Subject Lines that Convert

There’s nothing worse than creating an email campaign only to find that your recipients never even opened them. In order to convert, you need them to open the emails, then be engaged by the content, and follow through with completing your call to action. Here are the rules to follow, with your headlines, if you want to see more conversions from your email marketing.

阅读更多

7 工具扶摇直上您的移动营销努力

移动营销是风靡一时的广告费，这些天. 从移动应用到短信营销, 商业世界肯定已经实现了移动化. 考虑到应用程序组成 89% 手机媒体时间相比，只有 11% 花在网站, 移动应用是一个必须具备的任何业务. 它似乎是大多数企业都已经与板载 70% 营销 认为移动营销的核心是对他们的业务.

阅读更多

如何创建您自己的社交媒体测验来驱动Facebook的流量

你是否经常遇到的Facebook测验? 如果你是热衷于为这个特定的社交媒体网络的用户, 机会是你已经遇到每天至少有一个, 如果不是更.

Facebook正在通​​过旨在吸引和从事各种形式的内容居住, 和内容的最有力的形式之一将是社交媒体问答. 它不仅是善于搞的观众, 但是当涉及到​​市场营销在Facebook上, 自带的使用测验的最大优势之一，将推动社会交通.

阅读更多