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Social Media Marketing for Business

marketing Archives - Page 2 of 13 - Heyo Blog



August 8, 2014

Facebook Bans Like Gates on Fan Pages

August 8, 2014 | By | 7 Comments">7 Comments

Yesterday, Facebook announced that they are banning like gates on fan pages starting on November 5th, 2014.

These are the changes to platform policy as articulated by Hashdeep Singh, a Software Developer at Facebook: Read More



July 23, 2014

25 Things Small Businesses Need to Know From Facebook’s Q2 Earnings Call

July 23, 2014 | By | 9 Comments">9 Comments

Facebook Earnings Report for Small Business

It’s clear why less people are seeing the updates you post on Facebook. During the World Cup, your content was competing for news feed space with 3 billion engagements generated solely from the tournament.

There are now over 1.28b people and 30m brands using Facebook each quarter. With increased competition for exposure, businesses, especially small businesses with a smaller ad budget, are going to have to get creative to continue expecting exposure from the social network. Read More

Jasmine Henry


January 17, 2014

30 Thought Leaders on the Top Marketing Skills for 2014

January 17, 2014 | By | One Comment">One Comment

Expert Marketing Predictions

2011 was the year of social media, 2012 was the year of content marketing, and 2013 was the year where these two factors convened. But what does 2014 hold in store for inbound marketing professionals?

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Ken Myers


November 5, 2013

5 Reasons You Don’t Have Followers (And How To Fix Them!)

November 5, 2013 | By | One Comment">One Comment

Business is booming. You’ve created a slick and sophisticated website. Your mobile site has a solid purpose and positive traffic. Yet for some reason your social media presence continues to languish.

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Megan Totka


November 4, 2013

Top Marketing Tips: How to Work With New Gmail Tabs

November 4, 2013 | By | No Comments">No Comments

Marketing isn’t always easy. Sometimes, it takes a great deal of concerted effort to deliver a message to your audience exactly the way you want to. Between crafting attention-grabbing copy, finding the right method for delivery (email, website ads, or direct mail, for example) and using the perfect image that speaks to your brand, marketing can be a lot of hard work.

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Amra Tareen


September 24, 2013

Facebook Payments and the Rise of Social Commerce

September 24, 2013 | By | One Comment">One Comment

Facebook’s more than one billion active users equal an enormous captive and potentially lucrative audience for entrepreneurs.  The promise of commerce on the platform, however, has been hindered by Facebook’s flawed and thankfully now defunct Credits program.

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Amy Birch


September 11, 2013

3 Examples of Brands Integrating Email Marketing with Social Media

September 11, 2013 | By | 2 Comments">2 Comments

Very often, brands do not integrate their email marketing and social media strategies. When brands do include social icons in their emails, they’re often placed in either the header or the footer of the template. This positioning has very little impact on your email performance, as contacts have become accustomed to the placement of these icons.

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