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Social Media Marketing for Business

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Josh Haynam

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April 15, 2015

How to Get More Traffic from Facebook Using Quizzes

April 15, 2015 | By | 2 Comments">2 Comments

Every month, 19% of the world’s population logs on to Facebook. Try and think of one other thing that 19% of the world’s population does online every month – odds are you can’t think of one.

That’s an incredible amount of people, and anytime there is a platform with that level of reach, there is an opportunity for marketers to harness some of that audience and gain new customers.
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Darnelle O’Brien

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March 12, 2015

4 Tips to Break the Facebook Algorithm Not Your Budget

Over the past year, Facebook has rolled out algorithm updates that have resulted in decreased visibility for business Pages. And in March this year it reached panic stations with some pages reporting a decrease of organic reach of more than 60%.

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John Haydon

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February 12, 2015

How To Spruce Up Your Facebook Page In Less Than 15 Minutes

February 12, 2015 | By | 3 Comments">3 Comments

Let’s say your nonprofit has an event next week, and you expect lots of people to visit your Facebook Page.

You expect that lots of people will visit your Facebook page because:

  1. People will search for information about your organisation after hearing about your event. Your Facebook page will often show up in Google and Facebook search results.
  2. You are using a variety of marketing channels to drive traffic to your Facebook Page, such is an email newsletters or Facebook Ads.
  3. People will visit your Facebook Page (or at least view your harbor card) because a friend liked, commented on, or shared a post from your Page.

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Lauren Wilson

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February 9, 2015

How Nurture Nest Captured 1,275 Email Leads in the Busy New Year

February 9, 2015 | By | 3 Comments">3 Comments

The holidays and the New Year are always a busy time for everyone, especially small businesses. That doesn’t mean that you need to abandon your strategy for gaining new email leads and boosting engagement on your Facebook page. Read on to find out how a small baby carrier provider based in Australia ran a successful, and simple, Sweepstakes using Heyo.

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Simon Horton

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February 6, 2015

Toxic Things You Do on Social Media That Are Killing Your Sales

February 6, 2015 | By | No Comments">No Comments

Marketers everywhere swear to how they are going to increase investment in social media in 2015. New studies are released every other day that talk about how social media is such a critical tool in every marketer’s toolkit. Courses abound online – both free and paid – that claim to turn you into a social media wizard in a matter of minutes (or so it seems!). In short, social media makes the world go round for most marketers today.

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Lauren Wilson

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February 5, 2015

How Nissen Media Doubled Their Email List In 5 Days

February 5, 2015 | By | No Comments">No Comments

Not having as much success as you’d hoped with campaigns from other providers? If you’re looking for a quick and easy way to gain email leads and give your social media strategy a boost, read on to find out how Stephanie of Nissen Media doubled her email list in just 5 days using Heyo!

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Emily Potts

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February 4, 2015

5 Ways To Keep Your Email List Engaged After The Contest Is Over

February 4, 2015 | By | No Comments">No Comments

Imagine this: Your latest contest has drawn to a close and you’re thrilled with the number of leads you’ve collected. You email out an awesome offer, excited to earn revenue from the list you just built.

The next day your excitement disappears when you open your email service dashboard. Only a small percentage clicked through to your site. A lot of leads unsubscribed from your list. OUCH.

The truth is that building your list is only one half of the equation. While it is critical to gather a list with as many leads as possible, what you do with those leads is just as important to growing your business.

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