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Social Media Marketing for Business

communication Archives - Heyo Blog

Jim Risner

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June 13, 2013

[Infographic] The Best and Worst Times to Post on Social Networks

June 13, 2013 | By | 9 Comments">9 Comments

It’s important to know when the largest part of your audience is tapping in on your social networks.

Why? Because when you share precious content with your social networks, you’ll know exactly when to get maximum exposure. Use this infographic to learn when your fans are most likely to scroll by.

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Lattice Engines

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June 11, 2013

[Infographic] The Cost of Too Much Data

Every day, 2.5 quintillion bytes of data are created by sales and marketing organizations. Although storing mountains of data in hopes of uncovering actionable insights might seem like an effective use of businesses’ time and money, the costs associated may surprise you.

A recent infographic created by Lattice Engines reveals that 88% of marketing teams are missing out on business opportunities due to inadequate information. Of those surveyed, 24.5% felt challenged by the data and the time it takes to research, while the rest of the respondents were either ill-equipped or not interested in correctly handling the influx of data.

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