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Social Media Marketing for Business

Marketing Archives - Page 42 of 67 - Heyo Blog

David A. George

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August 27, 2013

New Facebook Contest Changes Save Time and Money

August 27, 2013 | By | 46 Comments">46 Comments

What happened?

Running a Facebook contest is as simple as asking for a Like, comment, or message in a status update. It is no longer required that contests be administered through third party apps. 

What that means for you?

You can now run basic Facebook contests directly in the Timeline of your fan page. This will allow more businesses to participate in and benefit from running social contests.

Heyo is excited! The changes Facebook announced regarding their promotional guidelines, allowing fan page contests within the Timeline, align well with Heyo’s mission to make the lives of small and medium sized business owners easier.

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Tim Senft

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August 27, 2013

How to Lockdown Your Facebook Account For Maximum Privacy and Security

August 27, 2013 | By | One Comment">One Comment

Recent studies show that privacy concerns are very much on the minds of Facebook users. Part of being a responsible member of any  online community is educating yourself and your loved ones on how to properly configure the privacy and security settings offered by the platform. The fact that Facebook has a billion members, and some are out to hack, scam and victimize others makes the issue even more pressing.

Our goal was to create a guide that Facebook users could reference to help them set up their privacy and security controls quickly, easily and appropriate for their comfort level of sharing.

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Lee Odden

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August 22, 2013

Top 5 Social Media Questions Marketers Want Answered

August 22, 2013 | By | 3 Comments">3 Comments

What if you could tap into the minds of 3,000 marketers to find out where they stand when it comes to social media marketing? How valuable would it be to know how your peers are handing the time commitments, social media platforms and measurement?

Lucky you and lucky me, the answers to those questions are found in today’s 2013 Social Media Marketing Industry Report from Michael Stelzner and Social Media Examiner.

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Tina Courtney-Brown

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August 19, 2013

Top 10 Must-Have Marketing Tools in Today’s Digital World

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Marketing online is serious business, and without tools that support your mission, your campaigns don’t stand a chance. While you could wade through the massive volume of marketing tools currently available in this dynamic and fast-paced space, we aim to simplify the process by presenting you with today’s best suite of products.

You already know about must-haves like WordPress, Google Analytics, and SEOMoz – keep reading to find out what modern tools you may not be aware of that can literally change your business life for the better.

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Patrick Ryan

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August 16, 2013

10 Actionable Link Building Tips to Boost SEO

August 16, 2013 | By | 3 Comments">3 Comments

You want to get your website noticed and you’ve found some on-page ways to boost your SEO, but now it’s time to go a little further with link building…

So, what is Link Building?

The short answer is simply getting inbound links to your website. Simple right? Well, not so fast. There’s a lot of different factors that go into having a successful link building strategy.

So in a bit more detail: What is link building? Well, try picturing it as an election. Even if you are qualified (or optimized), you still need endorsements to prove that you are a reliable candidate. Inbound links to your site are your endorsements, but not all endorsements are the same. Some “endorsements” can carry much more weight depending on prominent they are.

Now… You have put in all the effort to make an amazing website, so take the next step with these simple link building tips to push your website to the top of search engine’s list! 

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Rob Petersen

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August 16, 2013

What is Social Media Optimization? 12 Tips to Make it Happen

August 16, 2013 | By | 19 Comments">19 Comments

You can’t be good or bad at social media; you can only be yourself.

Social Media Optimization (SMO) is the method of social activity that attract visitors to a website through an elevated search rank. It proves there is a science to social media just like Search Engine Optimization (SEO), the process of maximizing visitors to a web site by achieving a top rank on search engines around specific keywords.

Both work hand in glove.

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Dennis Yu

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August 14, 2013

Don’t Let the Robots Run Your Business

August 14, 2013 | By | 3 Comments">3 Comments

A robot can’t manage your Facebook page, choose the right apps, or even make recommendations on what you should do next.

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