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Social Media Marketing for Business

SEO Archives - Heyo Blog

Pratik Dholakiya

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February 18, 2015

17 Strategies for Moving Beyond Google for Traffic and Lead Generation

February 18, 2015 | By | One Comment">One Comment

Thinking of Google as that one true friend, who’ll keep sending traffic to your site, is not a good idea. Smart SEOs have wised up to the fact that a future proof SEO strategy is one that isn’t purely Google centric. If you want a strategy that offers sustainable results over the long term, it’s important to think beyond Google. Read More

Pratik Dholakiya

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February 10, 2015

Why Guest Blogging Doesn’t Work Without Influencer Outreach

February 10, 2015 | By | No Comments">No Comments

Phew. You’ve finished writing a guest post.

You’ve done your best work. The publisher loves your quality.

You look forward to all the questions. This contribution might get you the most mentions ever.

But… after a couple of weeks… a dark shadow appears over your endeavors.

Minimal social shares. Just a question or two. No mentions.

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Dennis Yu

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November 27, 2013

Why You Should Never Blog on Your Own Site

November 27, 2013 | By | 9 Comments">9 Comments

Sounds crazy?

Then how silly is it to post content on a site that doesn’t get much traffic or generate much revenue.

The dirty secret of internet marketing is that most sites don’t get any traffic. What’s the sound of a website falling in the forest if nobody is around to hear it?

Would you rather have a feature article about your business on the front page of the New York Times or that same article on the homepage of your website?

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Mary James

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September 10, 2013

Having a CAPTCHA is Killing Your Conversion Rate

September 10, 2013 | By | 2 Comments">2 Comments

It is the duty of every company to make their website user friendly to their clients and viewers. SEO teams play a great role in increasing traffic of your company’s website. However, most of their effort is put to waste, when web developers use CAPTCHA to make your website secure from attacks of spam. CAPTCHA is nothing but complete waste of time for your users. Many users find it extremely hard to navigate through pages that exhibit CAPTCHA options. The following pie chart will shows that as many as 61 percent of internet users get bothered when they come across CAPTCHA.

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Carrie Morgan

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September 5, 2013

The Secret SEO Weapon That (Almost) Nobody Else Is Using: Pinterest

September 5, 2013 | By | 3 Comments">3 Comments

Pinterest + SEO = heaven. And for those of you who say using hashtags on Pinterest is a waste of time…  Pishhhaw, I say!

I tried for quite a while to rank well organically for “az seo” – a term every SEO pro in the State of Arizona uses, which also has a lot of garbage grandfathered in. Not only is it highly competitive, but instead of competing against inexperienced optimization tactics – you are competing with the best who really know to rank. It’s tough… But thanks to Pinterest, I’m now listed in #3 position on page one. Read More

Patrick Ryan

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August 16, 2013

10 Actionable Link Building Tips to Boost SEO

August 16, 2013 | By | 3 Comments">3 Comments

You want to get your website noticed and you’ve found some on-page ways to boost your SEO, but now it’s time to go a little further with link building…

So, what is Link Building?

The short answer is simply getting inbound links to your website. Simple right? Well, not so fast. There’s a lot of different factors that go into having a successful link building strategy.

So in a bit more detail: What is link building? Well, try picturing it as an election. Even if you are qualified (or optimized), you still need endorsements to prove that you are a reliable candidate. Inbound links to your site are your endorsements, but not all endorsements are the same. Some “endorsements” can carry much more weight depending on prominent they are.

Now… You have put in all the effort to make an amazing website, so take the next step with these simple link building tips to push your website to the top of search engine’s list! 

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Rob Petersen

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August 16, 2013

What is Social Media Optimization? 12 Tips to Make it Happen

August 16, 2013 | By | 15 Comments">15 Comments

You can’t be good or bad at social media; you can only be yourself.

Social Media Optimization (SMO) is the method of social activity that attract visitors to a website through an elevated search rank. It proves there is a science to social media just like Search Engine Optimization (SEO), the process of maximizing visitors to a web site by achieving a top rank on search engines around specific keywords.

Both work hand in glove.

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