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Social Media Marketing for Business

SEO Archives - Heyo Blog

Pam Dyer

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September 4, 2015

How to Create Perfect Headlines for Social Media Posts

September 4, 2015 | By | No Comments">No Comments

Your headline is the first — and maybe last — impression you make on your audience.

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Although headlines sometimes take a back seat when it comes to writing social media posts, they really should be top-of-mind in your content creation process. A badly-written headline — or H1 tag — can drive readers away in droves and render all of your hard work useless. That’s why it’s important spend some time crafting one that will engage your users enough so that they’ll be more apt to read your article.

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Darnelle O’Brien

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April 22, 2015

3 Expert Tips to Writing Killer Website Content

Website content. Killer content. Overlooked and undervalued by many. When embarking on a new website, it’s easy to get caught up in the aesthetics of what your website will look like. But in doing so, you forget the importance of what the site needs to say (and therefore do) for your business. And before our designers get their knickers in a knot – it’s the perfect balance of design AND killer website content that create a great website.

There’s a crafty knack to creating website copy that sings. So if you’re about to write (or in some cases re-write) your website copy, check out our top 3 tips to nailing your copy.

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Pratik Dholakiya

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February 18, 2015

17 Strategies for Moving Beyond Google for Traffic and Lead Generation

February 18, 2015 | By | One Comment">One Comment

Thinking of Google as that one true friend, who’ll keep sending traffic to your site, is not a good idea. Smart SEOs have wised up to the fact that a future proof SEO strategy is one that isn’t purely Google centric. If you want a strategy that offers sustainable results over the long term, it’s important to think beyond Google. Read More

Brooks Tiffany

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May 16, 2014

5 Ways to Leverage Graph Search for Your Brand

Facebook Graph Search is a powerful, yet overlooked, marketing tool. Read on to find out how to leverage this little bar at the top of your screen.

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Patrick Ryan

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August 16, 2013

10 Actionable Link Building Tips to Boost SEO

August 16, 2013 | By | 3 Comments">3 Comments

You want to get your website noticed and you’ve found some on-page ways to boost your SEO, but now it’s time to go a little further with link building…

So, what is Link Building?

The short answer is simply getting inbound links to your website. Simple right? Well, not so fast. There’s a lot of different factors that go into having a successful link building strategy.

So in a bit more detail: What is link building? Well, try picturing it as an election. Even if you are qualified (or optimized), you still need endorsements to prove that you are a reliable candidate. Inbound links to your site are your endorsements, but not all endorsements are the same. Some “endorsements” can carry much more weight depending on prominent they are.

Now… You have put in all the effort to make an amazing website, so take the next step with these simple link building tips to push your website to the top of search engine’s list! 

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Patrick Ryan

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July 31, 2013

6 Incredibly Easy Ways to Improve SEO

July 31, 2013 | By | 8 Comments">8 Comments

Small businesses, start-ups and franchises are all monetizing Facebook pages, but you can’t figure out how to do it yourself.

As a small business owner you just don’t have the time to spend numerous hours going through every page and tweak every detail of your website to improve SEO. But, what if I told you that you could grab the attention of search engines and help boost your traffic with just a couple SEO tactics?

Over several weeks, with just these incredibly simple tactics, we were able to improve our SEO and drive in 681% more views per week!

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Abhinav Jain

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June 3, 2013

Why Video SEO Increases Traffic and Click Conversions

June 3, 2013 | By | 2 Comments">2 Comments

Video is acknowledged to be one of the most popular types of content online. Millions of people from all over the world have had significant experience and enjoyment in watching videos. In fact, Americans alone have so far engaged themselves in billions of video-viewing sessions. And the population of video watchers is growing more and more every day.

With a great number of videos being watched online, this is a boon to Internet marketers and online businesses since they are aware that web video provides immense benefits, especially in terms of traffic and click conversions.

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