Image Image Image Image Image Image Image Image Image
Facebook Marketing for Small Businesses

The Heyo Blog - Facebook Marketing for Small Businesses

Nathan

By

July 23, 2014

25 Things Small Businesses Need to Know From Facebook’s Q2 Earnings Call

July 23, 2014 | By | No Comments">No Comments

Facebook Earnings Report for Small Business

It’s clear why less people are seeing the updates you post on Facebook. During the World Cup, your content was competing for news feed space with 3 billion engagements generated solely from the tournament.

There are now over 1.28b people and 30m brands using Facebook each quarter. With increased competition for exposure, businesses, especially small businesses with a smaller ad budget, are going to have to get creative to continue expecting exposure from the social network. Read More

Emily Goodrich

By

July 22, 2014

How a Software Company Achieved 39% Conversion with Heyo

Getting more Likes on your fan page is great, but what about reaching people outside of Facebook? Heyo templates are all about email capture, and that’s exactly what Heyo customer Ryan Millner, Social Media Manager at OMG Total Protection, was looking for with his latest contest.

Read on to find out how the Heyo Sweepstakes template helped OMG Total Protection’s contest convert at 39%!

Read More

Emily Goodrich

By

July 17, 2014

How Solo Stove Captured 474 Emails with Heyo

July 17, 2014 | By | 4 Comments">4 Comments

Meet Heyo customer Jeff Jan, owner and president of solostove.com, a company that sells wood-burning camping stoves and accessories. Based in Fort Worth, Texas, Solo Stove was already working with a fan base in the tens of thousands. What Jeff wanted to do was increase email capture through a sweepstakes on the Solo Stove Facebook fan page, in order to improve their email marketing reach.

The Solo Stove giveaway ended up capturing 474 emails, and blew away Jeff’s expectations.

Read More

Pratik Dholakiya

By

July 15, 2014

Improve Brand Perception by ‘Socializing’ Your Website

Brand perception is driven by consumer experiences with and opinions of your company. A positive brand perception gives your customers a reason to choose you over your competition. Even if your business offers a great product or service, you still need to strengthen and manage your brand perception. Read More

Emily Goodrich

By

July 14, 2014

How AAA Mineapolis Increased Fan Engagement with Heyo

Are you looking to drive engagement on your fan page? Have you thought of running a quick, event related contest?

Meet Heyo customer, Jaime Christianson, Social Media Coordinator at AAA Minneapolis. She wanted to drive likes and engagement with fans in AAA Minneapolis’ geographical region of service. To do this, she set up a three day sweepstakes for Minnesota Wild tickets during playoffs. Read on to find out how Jamie maximized AAA’s email leads and increased fan engagement!

Read More

Brooks Tiffany

By

July 10, 2014

How to Craft the Perfect Facebook Post

Many of us slave away creating great content only to have it go unnoticed in the rush of Facebook’s news feed. Find out how you can craft a perfect Facebook post that will rise above the rest.

Read More